
PATCHWURK GOLF CREW
Patchwurk Golf Crew reached out to us to create a logo to promote their YouTube channel all about golf. We happily accepted the task of devising an original logo, along with apparel ideas showcasing their unique brand.

OUR PROCESS
Our design process begins with creating a visual mood board comprised of an inspirational variety of colors, images, symbols, and typographical examples to help us collaboratively formulate targeted logo ideas specific to our clients' overall branding needs.


LOGO DESIGN
Next, we break out a sketchpad and sketch multiple logo ideas to help us devise the perfect innovative design solution to represent our client's story in a unique way.
Patchwurk Golf Crew had specific ideas about what they wanted their logo to entail and represent, in order to exhibit their collective personalities and styles. The logo seamlessly correlates with the overall vision of PGC and the knowledge, tips, and tricks they can offer the golfing community; while staying authentic to the essence of their mission. The components of the final logo mark represent different aspects of the sport of golf; including the argyle pattern of the flag, the two golf balls, and the green. 3-D touches were applied to add movement and to give a fun, dynamic component to the logo. The colors represent vitality, freshness, energy, sunshine, and joy. The word mark is comprised of a visually interesting and playful combination of serif & script fonts to simultaneously convey tradition, professionalism, an elegant sophistication, and a uniquely creative personality.


PROMOTIONAL MARKETING
Marketing materials are a significant part of establishing a successfully recognizable brand identity. They are designed to help communicate a brand’s products and services to the target market and provide a valuable opportunity to showcase a brand’s unique image. The customized marketing materials we created for PGC will differentiate them from competitive YouTube channels because the brand will be recognizable by the overall cohesive look of the collective visual assets.







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OPENING HOURS
Monday - Friday: 9am - 5pm
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